Cost vs value
I often say that people know the cost of everything and the value of nothing. Take for example, photos and videos.
Whats the difference between cost and value?
The cost to the band varies depending on who you speak to. Some amateurs (and I include myself) building up a portfolio will work for free; some will charge expenses and some may even be lucky enough to get paid for their efforts. Professionals charge anything upwards of £100 for a photo shoot and £200 for videos. So the average cost to the band is let's say £100+
The value in this example is the revenue derived from bookings that you may not have otherwise been offered if your wonderful band had not been able to demonstrate your awesomeness through photos, videos and fantastic quality MP3s. It's difficult to say how much additional business your new photos and videos will bring in. At the very worst....nothing. But if they bring in just one additional booking, if they get you that foot in the door, that nose ahead of the competition at an industry average of £200 per gig, then the value is £200 and you've already made your money back.
It almost sounds like a risk worth taking doesn't it?
So why not drop me a message for a chat about your requirements, a no obligation quote or even some free advice.
Thanks
Asa
www.facebook.com/stpuk